Marketing Perspective
MARKETING PERSPECTIVE By Chloe Croteau I think we can all agree social media becomes more consuming each year. It is astonishing how quick influencers rise to fame. When an influencer becomes popular, everyone is so quick to watch their every more, buy the same clothes, and eat the same food as them. Many influencers have hundreds of thousands of followers, and receive millions of views. They make a post regarding their every move. After reading the 60 Minute transcript about influencers, I realized just how much of an impact these people make on everyday life. I recognized Logan Paul, Andrew Bachelor, "King Bach", and Kim Kardashian. Logan Paul and King Bach started their rise to fame on Vine, and have kept it going to the new Vine-like app, Tin-Tok. I know Kim Kardashian from Keeping up with the Kardashians. These three influencers have gotten a view or like from me more times than I can count. It is crazy how their rise to fame started from just living their l...